Privacy Policy

We collect information you provide to us, including your name, contact details, delivery information, order details and information relating to consultations or jewellery enquiries. We also collect certain technical and usage information when you visit our website.

We use your information to process orders, arrange delivery, provide client care, manage consultations, returns and aftercare, respond to enquiries and communicate with you about your purchases and our services.

We use Shopify to provide an AI-assisted chat service on our website. Information submitted through the chat is processed to generate responses, assist with enquiries and improve the quality of the service over time. Please do not provide payment-card details or other sensitive personal information through the chat.

Payments are processed through approved payment providers. We do not ordinarily receive or retain complete payment-card numbers, although information necessary to complete and manage a transaction may be shared with the relevant service providers.

Our website uses cookies and similar technologies to operate correctly, remember preferences, understand how visitors use the website and, where permitted, measure and personalise advertising. You can manage non-essential cookies through the privacy controls available on our website.

Where permitted by law, we may use your details to share news, product information, invitations and other communications from Emily Burlington. You can unsubscribe from marketing communications at any time.

We may share information with trusted organisations that help us provide our services, including Shopify, payment processors, jewellery specialists, technology providers and delivery partners. We disclose only the information reasonably necessary for the relevant purpose or where required by law.

We use reasonable administrative, technical and organisational measures designed to protect the personal information entrusted to us. However, no method of electronic storage or transmission can be guaranteed to be completely secure.

We retain personal information only for as long as reasonably necessary for the purpose for which it was collected, including providing our services, maintaining appropriate client and order records and meeting legal, accounting and regulatory obligations.

Subject to applicable law, you may have rights relating to your personal information, including requesting access, correction, deletion, restriction or a portable copy of certain information we hold about you. You may also object to certain processing or withdraw your consent where applicable.

Our website uses and may link to services operated by third parties, including Shopify and approved payment providers. These organisations may process information under their own terms and privacy notices, which we encourage you to review.

Some of our technology and service providers may process personal information outside the United Kingdom. Where required, appropriate legal safeguards are used to protect information transferred internationally.

We may update our Privacy Policy periodically to reflect changes to our services, business practices, technology or legal requirements. The latest version and its effective date will always be published on our website.

If you have a question about how we use your personal information, wish to exercise one of your privacy rights or would like to make a complaint, our team will be happy to assist.